Update: The developer reports that the rejection was a “misunderstanding”. He will now resubmit, and expects the app to be approved. I’m increasingly sceptical about this kind of error. Either it’s true, in which case the app review team needs more time per app and/or better guidance; or it’s false, and devs now essentially need to kick up an online shitstorm to get Apple to see sense. Neither of these things strikes me as especially good.
As reported by Eurogamer and elsewhere, Apple’s okayed Papers, Please for App Store release (on iPad) but demanded it be fixed to a ‘no nudity’ version included (but not required) in the original PC version. Half the internet has now apparently lost its shit, branding Apple fascists, and suggesting developers are now all going to flock to Android.
The decision Apple made is not remotely a surprise. It has consistently from the dawn of the App Store argued that if you want to describe or display things of a sexual nature, you should write a song or book. Such media may be branded ‘explicit’ in the store, but won’t be stopped from sale. However, games are different, suffering from a rigid and puritanical stance, and the question is why this is the case.
My guess—and I don’t really have anything other than a gut feeling to back this up—is this rule comes directly from Steve Jobs and possibly other senior execs with children, and also from the lack of a VP leading games at Apple. I suspect the people making the big decisions at Apple understand the cultural significance of music, movies and books, but remain largely ignorant of and clueless about games. Maybe they just don’t get them—at all. This would also explain wider fumbles with games (notably the initially botched and still sub-optimal iOS games controllers), despite games being one of the main sources of App Store income.
I’m not sure what the solution is—a VP for games seems unlikely to happen any time soon; still, it might be something Apple should consider rather than digging deeper into a hole of its own making, mired in accusations of being a company full of censor-happy philistines.