16 GB iPhones, the 9.7-inch iPad Pro camera, and the wrong compromises
For all its bluster about making perfect and ‘magical’ products, Apple has a streak of realism about it. Company execs often talk about compromise. The point is that you have to compromise on components, in order to meet certain specifications and criteria, be they to do with pricing or usability. The question is whether the right compromises are being made.
Generally, Apple seems to get things right, but there are two areas where I find Apple’s decisions regarding compromise troubling.
The first is storage. The iPhone 6s and 6s Plus, which shoot high-res photos and 4K video, and that are powerful enough to run high-end multi-GB games, start out at 16 GB. For ‘only’ an extra 80 quid or $100, you can get four times as much storage, in what seems like a blatant upsell. The iPad Air 2 also starts at 16 GB, and Apple has removed the 128 GB option, presumably to push people towards the new 128 GB 9.7-inch iPad Pro (which mercifully doesn’t have a 16 GB option, but omits a 64 GB one, leaving a void between 32 and 128).
The second area I have an issue with is the camera on the new 9.7-inch iPad Pro. In terms of specifications, it seems to match the camera in the iPhone 6s, but that also means — just like on the iPhone — it is not flush with the case. When used flat on a table, this means the new iPad will wobble — not great if you’re drawing with Apple Pencil or even playing games. And how strong is that lip around the camera? What potential is there for damage? Will users essentially be forced into buying a case, thereby adding heft to the iPad and making its ‘thinness’ largely irrelevant?
However, as a writer interested in investigation and thought rather than screaming linkbait into the void, I have to concede that I simply don’t know what the right compromises are, except for me. Personally, I’d sooner see more storage at the low-end of every Apple line, and I’d prefer the new iPad to have a worse camera that’s flush with the unit. On Twitter, some people have told me they’re flabbergasted by Apple’s decision regarding the new iPad Pro’s camera, but then Perch lead developer Drew McLellan said “When I’ve personally seen an iPad used for work, it’s mainly been for that camera. And always with a case.”
Without the numbers, it’s impossible to know why Apple’s making the decisions that it is; and even with the numbers, you still wouldn’t be sure. Sometimes, these decisions are made on instinct or on the basis of trying to push devices into new areas of use. Even so, the notion of a wobbly iPad is enough for me to stop short of an immediate purchase, instead waiting until I can check one out in an Apple Store. Presumably, Apple thinks or knows my reluctance will be balanced by one or more people deciding Apple has made the right compromise — or them not caring about such compromises at all.
[…] The only design detail that perplexed me is probably the same that perplexed you — the protruding rear camera. Craig Grannell writes: […]