Last week, PC Pro ran the article Book service in doubt for UK iPad, which, unintuitively, had Apple confirm that the iBooks service for the UK iPad wasn’t in doubt. Clearly, PC Pro had fired up the link-bait-o-tron and set it to maximum-capture mode. I figured it’d be a while before a major site would run a headline this stupid about iPad.

It turns out I was wrong—Engadget managed in just one day, with the spectacularly misleading iPad UI gets ported to the iPhone and iPod touch. The inaccurate part of the title is to do with the fact that the article shows the iPad UI not getting ported to the iPhone and iPod touch, but instead some guy mucking about with Cydia and a jailbroken device to add a theme that more or less resembles iPad.

So, congratulations, Engadget, on your stupid, deceptive headline. And people wonder why no-one takes online journalism seriously.