Broken Rules provides some interesting graphs relating to And Yet It Moves sales versus pricing on the Mac App Store, resulting in this conclusion:

In the end, we learned: the lower the price the higher the revenue.

This is also the case on the iOS store, where games like Pac-Man top the chart at 59p but vanish without a trace when they’re priced much higher. It’s baffling that the likes of Namco don’t settle on lower price-points all year round.

Mind you, even more baffling is that the Broken Rules game is currently back at $9.99, despite the company stating the following in its blog post:

[…] we quickly realized that the App Store is not a place where a $9.99 game is easily bought. Established brands might launch at this price point, but our first hours proved that we would get nowhere at $9.99. So we soon dropped the price