Amazon is Apple’s biggest threat, as its new Mac download store shows
Still wonder whether Amazon has the balls to take on Apple in the tablet space? With its newly launched Mac Software Downloads Store, competing head-on with Apple’s Mac App Store, you’d be crazy to think otherwise.
On the store itself, the good:
[D]ownloads are conveniently backed up in your Games and Software Library where you can download an unlimited number of times for personal use.
Download stuff whenever you want or need to.
The less-good:
Mac Download store features an install-less download process where the customer gets just the product without any unwanted extras, making for faster and easier purchases.
So these are straight downloads, with no client, and, clearly, standard licensing terms. Nonetheless, this is a ballsy move by Amazon, and it’s interesting that it’s pushing Office and Adobe products—things unlikely to arrive on the Mac App Store at all.