Humble Indie Bundle shows Mac, Linux and Window user thinking regarding software pricing
If you like games, nip over to Humble Indie Bundle and splash out some cash (how much is up to you) on the five available games, knowing that you’re supporting indie devs and charity. That’s like some kind of karma rainbow dolphin.
But how much you splash out might have something to do with the platform you’re running. At the time of writing, from about 90,000 purchases, about 60 per cent were from Windows users, with the remaining 40 split evenly between Linux and Mac. Interestingly, though, that smaller number of Linux users has raised almost as much for charity as the Windows crowd, due to higher average purchase prices. Donation averages right now are:
- Average Windows: $3.83
- Average Mac: $6.15
- Average Linux: $10.79
Conclusions to draw from this: Linux users, despite advocating ‘free’ seem perfectly happy to splash out money on a good cause and for great indie software; Mac users pay a bit above the average, presumably due to being trained to do so after years of high-quality shareware; and Windows users are, relatively speaking, a wee bit tight-fisted, perhaps suggesting that any ‘app store’ on that platform will see an even faster ‘race to the bottom’ than what we’ve seen on the Mac App Store and Apple’s iOS store.
Update: World of Goo’s ‘pay what you want’ sale ended up with similar patterns. (Hat-tip: Bruce Phillips.)

